Professional Sports

Sports Sponsorship

With it's initial IPO in 2001, the operator of Frankfurt airport changed its name from "Flughafen Frankfurt/Main AG" to "Fraport AG". Sports sponsorship is an excellent platform for circularize our new name and brand among stock-holders, customers, and business partners. Our focus is on regional teams and sporting events that have a high potential of attracting both media and public attention.

Since July 1, 2011 Fraport AG has been the new title sponsor of FRAPORT SKYLINERS, the basketball team it lent its name to. This team has been playing since its foundation in 1999 in the German Beko Basketball League and managed to achieve a victorious national cup already in its first year of existence. They are the 2004 championship winner which has been the team’s best achievement so far; what’s more, the Skyliners won two vice championships in 2005 and 2010. Besides, the non-profit association supporting young people and upcoming talents has also changed its name to “FRAPORT SKYLINERS e.V.” (e.V. being the German abbreviation for “registered association”).

“Thanks to their sporting success, the Skyliners are a national flagship for Frankfurt. Their strong commitment for the region, emphasizing the promotion of young people in schools and associations, makes them an attractive partner for Fraport. We closely identify with these activities and would like to support them”, says Executive Board Chairman Stefan Schulte when giving the reasons for the company’s participation in Frankfurt’s basketball team. An international sporting activity, he continues, is just as compatible with an international airport as with the “small cosmopolitan city” of Frankfurt.